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Stay Legal With The CAN-SPAM Act of 2003 |
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1.
Do not use false or misleading header information.
Your email's "From," "To," and routing information –
including the originating domain name and email address – must be
accurate and identify the person who initiated the email.
2.
Do not use deceptive
subject lines. The subject line cannot mislead the recipient
about the contents or subject matter of the message. 3. Your
email must give recipients an opt-out method. You must provide a
return email address or another web-based response mechanism that
allows a recipient to opt-out of future email messages, and you must honor
those requests. 4. Your email must be identified as an advertisement and include the
your valid physical postal address. Your message must contain
clear and conspicuous notice that the message is an advertisement or
solicitation and that the recipient can opt out of receiving more
commercial email from you. It also must include your valid physical postal
address.
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